When you stage an event you create an axis around which you can meet many of your business objectives.
Events can and should generate press. They stimulate tweets, likes, shares and clicks. Done correctly they put a face on your business – driving home your unique identity in the market. With planning and mindfulness, an event can involve your key strategic partners and lift up your clients. An event can mark a milestone of growth in your company, create new customers and keep the ones you have, happy.
Events are amazing opportunities to build your business.
Glenna Wiseman has a career history of creating and executing successful events. She has worked in the industrial “show business for business” industry, where events equal revenue.
As vice president of marketing for one of the nation’s top 10 solar installers, HelioPower, she created successful events for key clients. Solar dedication events communicated the sustainable missions and solar accomplishments for Porsche Cars of North America, Bob’s Big Boy, Ronald McDonald House Charities, Sony Electronics, Community HousingWorks, Housing Authority of San Bernardino, Hebrew Academy and High Tech High Charter School.
Events are considerable work and some expense. They are under-utilized opportunities to build your business. And they are fun, satisfying and exciting!
Event Production Services:
- Online Events including Webinars and Twitter Chats
- Traditional Events including Industry Conferences, Speaking Engagements and Solar Ribbon Cuttings
- Event Production
- Event Promotion
- Event ROI Metrics
- Sponsor Support
Services related to the successful execution of a solar event include:
- Event Creation
- Creation of Event Team
- Event Execution
- Press & Media Relations
- Social Media Promotion
For more ideas for your solar celebration
see our blog post: “Help Your Client Tell Their Solar Story.”