Efficient Activation Marketing Solar Webinar

“Efficient Activation: Tools and Strategies for Efficient Campaign Delivery” is the fourth session in the ongoing “Build It Bright” marketing solar training series by Glenna Wiseman of Identity3 working with Energy Trust of Oregon.

Efficient_activation_icons_Dollar_signsThe webinar focused on three key objectives;

Gain insights into installer marketing

  • Access new research to understand commonly used marketing tools and their perceived effectiveness

Secure more $$$ into your campaigns

  • Solar installer co-op development tool

Use the $$$ you have to deliver campaigns more effectively

  • Tips and tools including insights into software applications for CRM, email marketing, graphics and lead targeting.

It included tips on securing co-op funds from solar component manufacturers including a review of Energy Trust co-op marketing funds program and tips for implementation. Use the new co-op funds tracking tool to secure more funding for your marketing budgets.

Download here: https://identity3.com/wp-content/uploads/2016/04/Energy-Trust-Identity3-Interactive-Tool-Co-Op-Funds-Tracking.pdf

Download the webinar slides here!

Pamela Cargill #MarketingSolar TwitterSpecial Guest: Pamela Cargill, Principal of Chaolysti. Pamela specializes in organizational development and operational effectiveness in residential solar. She is applying her decade of experience spanning the entirety of residential solar operations including design engineering, project management and installation, process design/automation, operations strategy, and software planning and integration. She has published in SolarPro magazine and won awards for her operational effectiveness approach.

For more details and to RSVP for future webinars go to http://energytrust.org/trade-ally/programs/solar/business-development-resources/

You can also find the program here: https://identity3.com/marketingsolar/

By | 2016-04-29T12:45:44-07:00 April 29th, 2016|0 Comments